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Paid Media

What Do You Need To Know About Parallel Tracking?

One of the essential components of a successful digital presence for a business is the page loading time. Though it might seem like a trivial issue to some, it has enormous implications. According to recent studies, 40% of users abandon a website that takes more than 3 seconds to load and a 1-second delay in page loading time can reduce conversions by up to 7%. All service providers are striving…

Aqugen Case Studies

Digital Marketing

What is Advanced Marketing Personalization?

Evolution is an important key for survival and it is the only way to stay in the market for long. Marketers know this philosophy too well and that’s when the concept of “Advanced Marketing Personalisation” came in. Marketers use personalization as a powerful tool to…
Digital Marketing

What Are The Tips To Improve Media Performance With The Help Of Google Analytics?

Google Analytics is free of cost web analytics services that provide statistics and basic analytical tools for SEO and marketing purposes. This is a popular demand among the brands as it has effective results in the past. We can use it to uncover more -actionable insights…
Social Media

How to excel In Snapchat Marketing in 2020

Snapchat can be considered as the official tool for businesses and marketers to do their advertising here. Snapchat has approximately 192 million daily active users. It seems to be like every brand is on all the social media like Facebook, Pinterest, etc. Due to so much…